2023
Exports
$1.53BWorld Rnk 6 / 188
Flag Rnk 9 / 1166
2023
PRODUCT COMPLEXITY IN Wine
-1.07Rnk 849 / 1025
2023
Imports
$161MWorld Rnk 35 / 226
Flag Rnk 57 / 1196
2023
ECONOMIC COMPLEXITY of New Zealand
0.48Rnk 43 / 132

About

Exports In 2023, New Zealand exported $1.53B in Wine, making it the 6th largest exporter of Wine in the world. At the same year, Wine was the 9th most exported product in New Zealand. The main destination of Wine exports from New Zealand are: United States ($608M), United Kingdom ($332M), Australia ($230M), Canada ($94.9M), and Germany ($47.2M).

The fastest growing export markets for Wine of New Zealand between 2022 and 2023 were United Kingdom ($38.4M), Germany ($13.7M), and United States ($7.72M).

Imports In 2023, New Zealand imported $161M in Wine, becoming the 35th largest importer of Wine in the world. At the same year, Wine was the 57th most imported product in New Zealand. New Zealand imports Wine primarily from: Australia ($77M), France ($46.9M), Italy ($12.7M), Singapore ($10.3M), and Chile ($2.89M).

The fastest growing import markets in Wine for New Zealand between 2022 and 2023 were Chile ($1.93M), Greece ($118k), and Germany ($103k).

COMPANIES In 2024, leading companies such as Gallo Family Vineyards (7), Kobrand Wine and Spirits (5), and SAC (Société des alcools du Québec) (2) were at the forefront of shipping Wine from New Zealand to the United States.

Latest Trends

Dec 2024

Subnational Monthly Trade

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Flow
Y-AXIS SCALE

For a full breakdown of trade patterns, visit the trend explorer or the product in country profile.

The following visualization shows the latest trends on Wine. Countries are shown based on data availability.

* Using January 2020 exchange rates when trade data is reported in local currency.

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Historical Data

Trade Balance

Color
EXPORTS (2023)$1.53B
IMPORTS (2023)$161M
NET TRADE (2023)$1.37B

In 2023, New Zealand exported $1.53B in Wine. The main destinations of New Zealand exports on Wine were United States ($608M), United Kingdom ($332M), Australia ($230M), Canada ($94.9M), and Germany ($47.2M).

In 2023, New Zealand imported $161M in Wine, mainly from Australia ($77M), France ($46.9M), Italy ($12.7M), Singapore ($10.3M), and Chile ($2.89M).

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Export Destinations (2023)

Import Origins (2023)

Market Growth

Flow
THE FASTEST GROWING Wine EXPORT MARKETS FOR New Zealand WERE (2022 - 2023):
United Kingdom$38.4M (13.1%)
Germany$13.7M (41.1%)
United States$7.72M (1.29%)
THE FASTEST DECLINING MARKETS FOR THE EXPORT OF Wine BY New Zealand WERE (2022 - 2023):
Australia-$37.7M (-14.1%)
Canada-$20.3M (-17.7%)
Hong Kong-$13.5M (-63.5%)

Change in Exports by Market (2022 - 2023)

Market Concentration

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Flow
Type
In 2023, New Zealand's main exporting competitors in Wine were:
France $13.6B
Italy $8.73B
Spain $3.78B
In 2023, New Zealand's main importing competitors in Wine were:

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Trade Value of Wine by Exporters

Potential Exports

Potential Exports

Flow
View
TOP EXPORT POTENTIALChina+ $18.1M
TOP IMPORT POTENTIALItaly+ $3.47M

Wine’s highest export potential is China. With an export gap of $18.1M.   Wine’s highest import potential is Italy with an import gap of $3.47M.

See methodology.

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