Overview:  This page contains the latest trade data of Brochures. In 2019, Brochures were the world's 223rd most traded product, with a total trade of $16.1B. Between 2018 and 2019 the exports of Brochures decreased by -2.86%, from $16.6B to $16.1B. Trade in Brochures represent 0.089% of total world trade.

Exports: In 2019 the top exporters of Brochures  were United Kingdom ($2.45B), United States ($2.26B), China ($1.74B), Germany ($1.68B), and Poland ($1.02B).

Imports: In 2019 the top importers of Brochures were United States ($1.96B), Germany ($1.53B), United Kingdom ($1.42B), Canada ($1.03B), and France ($862M).

Tariffs: In 2018 the average tariff for Brochures was 0.91%, making it the 1256th lowest tariff using the HS4 product classification.

The countries with the highest import tariffs for Brochures are Angola (20%), Bahamas (14%), Moldova (9.42%), Sudan (8.75%), and India (8.21%). The countries with the lowest tariffs are Cote d'Ivoire (0%), Ghana (0%), Guinea (0%), Kenya (0%), and Liberia (0%).

Ranking: Brochures ranks 357th in the Product Complexity Index (PCI).

Description: Printed books and brochures are common ways to provide information to people. A printed book can be used for research, such as a book on the history of an event or place. Brochures are often used to advertise a company's products.

Historical Data

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Exporters and Importers

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Trade By Country

Top Origin (2019): United Kingdom, $2.45B

Top Destination (2019): United States, $1.96B

Brochures are the world's 223rd most traded product.

In 2019, the top exporters of Brochures were United Kingdom ($2.45B), United States ($2.26B), China ($1.74B), Germany ($1.68B), and Poland ($1.02B).

In 2019, the top importers of Brochures were United States ($1.96B), Germany ($1.53B), United Kingdom ($1.42B), Canada ($1.03B), and France ($862M).

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Market Dynamics

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Trade by country

Value

Top Origin Growth (2018 -  2019): Russia, $71.8M

Top Destination Growth (2018 - 2019): United States, $118M

Between 2018 and 2019, the exports of Brochures grew the fastest in Russia ($71.8M), France ($29.6M), Canada ($21.3M), United Kingdom ($20.1M), and Singapore ($17.1M).

Between 2018 and 2019, the fastest growing importers of Brochures were United States ($118M), India ($75.7M), China ($72.8M), Spain ($41.6M), and United Arab Emirates ($26.3M).

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Market Concentration

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Cumulative market share

This chart shows the evolution of the market concentration of exports of Brochures.

In 2019,  market concentration measured using Shannon Entropy, was 4.45. This means that most of the exports of Brochures are explained by 21 countries.

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TOP NET EXPORTER (2019): China, $1.26B

TOP NET IMPORTER (2019): Canada, $720M

This map shows which countries export or import more of Brochures. Each country is colored based on the difference in exports and imports of Brochures during 2019.

In 2019, the countries that had a largest trade value in exports than in imports of Brochures were China ($1.26B), United Kingdom ($1.03B), Poland ($502M), United States ($300M), and Russia ($285M).

In 2019, the countries that had a largest trade value in imports than in exports of Brochures were Canada ($720M), Switzerland ($407M), Austria ($324M), Australia ($273M), and Belgium ($180M).

Disaggregation

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Value

In 2019, the world most traded Brochures, disaggragated by their HS6 level were Printed reading books, except dictionaries etc ($14.1B), Brochures, leaflets and similar, in single... ($1.84B), and Dictionaries and encyclopedias ($168M)

Import Tariffs

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In 2018, the average tariff for importing Brochures was 0.91%. The countries with the highest tariffs for importing Brochures were Angola (20%), Bahamas (14%), Moldova (9.42%), Sudan (8.75%), and India (8.21%).

Product Complexity

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Diversification Frontier

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Specialization

The Complexity-Relatedness diagram compares the risk and the strategic value of a product's potential export opportunities. Relatedness is predictive of the probability that a country increases its exports in a product. Complexity, is associated with higher levels of income, economic growth potential, lower income inequality, and lower emissions.

Country by Relatedness

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The following visualization shows the relatedness of Brochures to countries. Higher relatedness values ​​indicate greater knowledge, which predicts a greater probability of exporting that product in the future.